Project Proposal

 Project Proposal Essay

Project Proposal. Docx

LETTER OF TRANSMITTAL

20 04, 2012

Biva kabir

Professor

Department of Management Research

University of Dhaka

Subject matter: Letter concerning submission of research proposal on " new laptop computer launching of WALTON” Special Sir,

It's a great pleasure for us to have the opportunity to submit a research proposal titled " proposal for brand spanking new notebook starting of WALTON” which have been a great encounter for us to utilize field review and study of centered market with this new product. We all tried highest to make & let it look like a professional 1. Any weak points are expected to experience a kind watch for the encouragement. Thanks to your honest & genuine try to i want to make easy & acquire familiar with proposal submission to get conducting study in favour of this renowned organization. Our work will be appreciated, if this kind of term conventional paper can provide for what coach anyone how to meant for & our assistance will be there for any concerns. Sincerely yours,

Students of Group - DARKSPY

MBA 13th Batch

Ideal and Intercontinental Management

Department of Management Studies,

University of Dhaka

Executive synopsis:

This research proposal continues to be done by DARKSPY members within the favor of WALTON Hi-tech industries ltd. which is likely to launching notebook computer in the markets. Walton centered particular marketplace segment quite simply, college and university students and the families to promote that notebook computer. Our group has come to find out about the advertisement of WALTON about submitting analysis proposal to get launching laptop computer. However , all of us made up head to prepare an investigation proposal on behalf of the WALTON. This study proposal was the partial requirement of the span of BUSINESS RESEARCH as it is huge required to gain practical know-how about the specs of different research proposal. Walton has presented their complications about changing customers' acknowledgement and specs compared to their proposed notebook. They also offer definite fb timeline and budget for doing the work. This proposal continues to be done by appointment all the requirements of Walton. Our analysis team features taken randomly sample from your population of the college and university students and the families. This work has been conducted through desk analysis, questionnaire study and depth interview methods. These triangular in shape research approaches have been used for confirming the accuracy from the research preserve their cash and time budget limit. For every tactics a common questionnaires have been produced. After collecting data we will evaluate customer maximum preference about full package deal of attributes of new starting notebook which must be regarded to be industry oriented merchandise to capture the industry share compared to the competitors. Introduction

Walton Bangladesh Limited is actually a Bangladesh centered company specialists the production of electrical and gadgets products. Now it wants to introduce a brand new notebook brand Walton. To be able to ensure that its clients will probably be satisfied with the merchandise, it is very important for this firm to find out what their customers are looking for inside the ideal portable computers. Information out of this research will probably be important in determining the achievements of the new item. This is typically because the business is likely to contain this information in launching their very own product in the market. Most Walton buyers emanate from your professional segment; consequently, prices of this asset were a little on the excessive side. The latter issue features attracted the interest of this organization to consumers representing the private segment or ordinary customer segment. It can be expected this group can be concerned about the issue of price plus the latter pitch will ascertain whether this is a true truth or not. The client features set an interval of ten weeks pertaining to the completion of the job. Consequently, each of the tasks inside the research will be distributed consistently within this period. Allocations will be done depending on weight from the task and...

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